EARLIER in the year we reported about 2K partnering with the Leukemia & Lymphoma Society as part of the release of WWE 2K20. Today it’s been announced that these leegends will donate $500,000 (USD) to LLS which will help with research and support for patients and their families.
“We are proud of the support our fans have shown to The Leukemia & Lymphoma Society,” said Chris Snyder, Vice President of Marketing for 2K. “With their retweets and personal contributions, our partnership with this great patient advocacy organization enables us to give back in a meaningful way and help save lives.”
2K extremely gemerous donation will also come with personal hospital visits by 2K personnel and WWE Superstars as well as copies of WWE 2K20. 2K recently held an event in October in Las Vegas where WWE 2K20 cover Superstars Becky Lynch and Roman Reigns were in attendance along with several other WWE Superstars. The event was held for LLS leaders, patients and families where they even got to play WWE 2K20 prior to release.
“I was honored to be among the first to preview this exciting new WWE 2K offering, and to personally thank 2K’s executives for their support for LLS,” stated Louis J. DeGennaro, PhD, LLS President and Chief Executive Officer. “We are grateful to our partners at WWE and Roman Reigns for introducing us to 2K and their legions of fans, as we aim to create widespread awareness for our mission, and our significant investment in cutting-edge research to advance new treatments and cures for cancer patients, including children with cancer and their parents.”